"Diablo: Immortal" exceeded 10 million downloads and generated $14.5 million in revenue in its first week, which Blizzard called "the best performance in the history of the series."

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March 24, 2025

Since its official announcement at BlizzCon 2018, "Diablo Immortal", a derivative work planned by the Blizzard Entertainment team for its classic RPG "Diablo" series, has become A very controversial work, many players who participated in BlizzCon at the time gave a very fierce backlash as soon as the game was released, which eventually led Blizzard Entertainment to rethink its strategy and provide a new version of this game that was originally "only released." "Mobile version" of the work is planned to be a PC version. After 4 years of waiting, this new work focusing on free play was finally officially launched on June 2. However, this has also become the starting point of another wave of controversy. .

Even after "Diablo: Immortal" was launched, another controversy broke out among players because of the excessive "microtransaction" content in the game, and even some Although it left a large number of negative reviews on the Metacritic website, this derivative work still attracted a large number of players in the first week of its launch, and the Blizzard team also called this work the "most successful launch performance in the history of the Diablo" series.

According to the latest news disclosed by Blizzard Entertainment on the official Twitter of "Diablo", even though controversy continues among players, "Diablo: Immortal" has been released on iOS, Android and PC Battle. Net platform has achieved more than 10 million downloads, indicating that this is the most successful launch of the series, and thanks all players for their support.

Shoutout to the heroes of Sanctuary.

In just one week ,Diablo Immortal is the biggest launch in franchise history.

Thanks for slaying with us.?pic.twitter.com/r561EY5u8b

— Diablo Immortal (@DiabloImmortal) June 10, 2022

"Thank you to the heroes of Sanctuary. After one week of launch, "Diablo: Immortal" has achieved the most successful launch performance in the history of the series. Thank you for fighting side by side with us."

However, many fans think that This official statement is potentially misleading. After all, "Diablo: Immortal" is a free game, and the series has previously used a paid buyout mechanism. In comparison, "Diablo 3" It achieved sales of 6.3 million units in its first week of release, and its total lifetime sales are more than 30 million units.

The following is a summary of some other recent news related to "Diablo: Immortal":

After "Diablo: Immortal" was launched on June 2, a large number of players flooded the Metacritic website and left negative reviews due to disputes over the content of the tuition fees, resulting in the game's player rating remaining only 0.5/10. Not only has it become the lowest-rated game under Blizzard Entertainment, it is only higher than "Madden NFL 21" on the entire Metacritic website, and the PC version only has a miserable 0.2/10 score.

Many players have criticized the game's tuition system, and there is even a YouTube channel that states that players have to invest $110,000 to get all the character's stats to the maximum.

How much tuition fee does the strongest character in "Diablo: Immortal" need? Foreign YouTubers estimate that it is about 110,000 US dollars

According to the data published on the AppMagic website, "Diablo: Immortal" 》The revenue on iOS and Android platforms has exceeded 14.5 million US dollars in the first week of launch.

Among them, North American players accounted for 45% of the overall revenue, followed by South Korea with 21% and 8%. Japan, 6% Germany, 3% Canada, and the remaining other countries account for 17%.

The download volume of "Diablo: Immortal" on the mobile platform is approximately 7.3 million units , which means that the download volume of the PC version is about 2.7 million sets.

North American players accounted for 25% of the overall download proportion, followed by South Korea, Brazil, Japan, Germany and other countries, which accounted for 25% of the total downloads. 10%, 9%, 9%, 9%, 7% and 40%.